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Smart Streetwear

Concept and art direction of lookbook showcasing Streetwear new arrivals for Fall Winter '20 from Officine Generale, Versace, HUGO, RRD, Gabba, Outclass Attire, 04651, Canada Goose and Paul & Shark. A casual approach to dressing with a stylized expression. Shot inside an empty swimming pool, this direction is young, editorial, fresh, and slightly unexpected. Poses are sculptural and stylized, playing up the lines of the clothing and setting.

Photography:

Kyle Wilson, Matthew Watkins, Candice Linkie

Styling:

Andy Chitty, Chunyu Yuan, Bridget Pineda

Grooming

Sophie Hsin

Video

Davide Bagnarol

Date: